Claudia HentyProfile
Recent Projects Portfolio



1
UX/UI
Mega Music
2025
2
UX/UI
LEO LIN
2025
3
UX/UI
Saddlery Brands
2024
4
UX/UI
Kennedy Watches
2024
5
UX/UI
Gingham & Heels
2024
6
UX/UI
Acorn Furniture
2023
7
UX/UI
Blunt Umbrellas
2023
8
UX/UI
Hyoumankind
2023
9
UX/UI
Stay Healthy
2023
10
UX/UI
Superette
2022
11
UX/UI
Bendon
2022
12
UX/UI
Baya
2021
13
UX/UI
Furtex
2021
14
UX/UI
moochi
2020
15
Brand & Digital
Proppel
2023
16
Brand & Digital
Pocket Square
2022
17
Brand & Digital
Studio Yumi
2020
18
Brand & Digital
A&C Homestore
2019
19
Print
Present Tense: Wāhine Toi Aotearoa
2019
20
Print
Cause for Effect
2019
Kennedy Watches
Shopify
UX / UI Design
2024Agency
The Working Party
Contributors
The Working Party

View Site

Custom ecommerce design for Australian luxury watch and jewellery retailer Kennedy.

This project involved a full custom Shopify design aimed at elevating the digital experience to reflect Kennedy’s premium retail presence. The goal was to refine UX, enhance storytelling and create a seamless, high-end online journey.

As lead designer, this project focused on hierarchy, whitespace, typography and restrained motion to communicate luxury and precision. Product pages were restructured to improve clarity around specifications and availability, while brand storytelling elements were integrated to support high-value purchasing decisions. The final result is a considered, elegant ecommerce experience that aligns with Kennedy’s in-store luxury positioning while optimising usability and conversion.